Laura and Marika met at Book Expo America 2016 in Chicago at a panel on PR for authors. Marika Flatt launched PR by the Book, LLC in 2002, combining her love of the media, public relations and books. Leading up to that, after garnering experience as the host of two cable television shows (The Teen Report & The College Report) in San Antonio, reporting for her college newspaper and producing for her college TV station, and working with NBC-TV in Dallas, Marika spent seven years leading the publicity team of an Austin-based book publicity firm. While there, she was the Director of Publisher Services, handling the company’s key publicity campaigns and serving as the company’s spokesperson. Marika received a Gold Bulldog Award for a publicity campaign that resulted in exposure in over 700 media outlets. Marika is a regular speaker at conferences around the country, educating audiences on topics related to publicity and promotion. Keeping her in touch with her journalism side, Marika has been a travel writer for over a decade and serves as the Travel Editor for Texas Lifestyle Magazine. Also, Marika can be heard on the statewide NPR show “Texas Standard,” giving her Weekend Trip Tips. If you would like more information on PR by the Book LLC and Marika Flatt you can find her at: http://www.prbythebook.com/, Blog: http://feeds.feedburner.com/prbythebook, FB: https://www.facebook.com/prbythebook/, Twitter: https://twitter.com/prbythebook/, Instagram: https://www.instagram.com/prbythebook/. You can follow Laura Powers at www.laurapowers.net. You can also find her on Facebook via Write Hot and follow her on twitter @thatlaurapowers. Today's podcast is brought to you by audible.com - get a FREE audiobook download and 30-day free trial atwww.audibletrial.com/writehot. Over 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player.